Showing Posts From "December 2014"

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What comes first, the lifestyle – or the brand? We’ve talked quite a bit about socks on TheHundreds.com before, and learned that while some sock brands were built because of easy profit margins, a ... Read more

Hands down, the work of Athen’s Tolis Aristidou and his team are truly remarkable on a European-wide level, not just locally here in Greece. As the head promoter of Battle Of The Best, Battle Of Th... Read more

adidas Racer Lite – The one thing that makes adidas can also be the thing that makes me despise it. The three stripes can get annoying, but this latest Racer Lite got it all the way right. The subt... Read more

Most of the time car shoots are fairly easy to schedule, but sometimes things happen to the car and the situation doesn’t allow the shoot to happen. That was the case with Anthony’s Datsun 280Z. Th... Read more

Yelawolf has been grinding in the music industry for close to a decade now, and he has nothing to show for it than mix tapes with DJ Paul, Travis Barker, and Ed Sheeran, along with singles featurin... Read more

*It’s taken me 2 weeks to write this post. Each day in the shower I have what I delusionally tell myself are my “best ideas” and each day I mentally rewrite this title, this intro, this dialogue wi... Read more

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2014 seems to be “The Year of the Podcast.” Even if it isn’t, let’s just call it that because “The Year Racism Was Less Low Key” depresses me too much. As an LA native, I’m in my car a lot, driving... Read more

It’s unavoidable. The worst time of year is here. The time of year where people that never bought anything for you, or never met your needs in any way now require you to buy shit for them. I have s... Read more

If you’ve been sleeping on TheHundreds.com, IMO is a list series that tackles BEST OFs with the indubitable authority of, well, our own opinion. This list was penned by The Hundreds’ resident film... Read more

Last week I attended the Plan B “True” premiere. So before we take a look and all is said and done, here are my thoughts on it: As the video progressed through the night, with each part being more ... Read more

Norse Projects Thor Coat – Norse Projects has been churning out quality projects for a few seasons now, and with their wet winter weather brewing, they kick things off with a battle-ready raincoat.... Read more

While in San Francisco for the unveiling of Levi’s revamping of Town Park in Oakland, a few of us were lucky enough to get a tour of Levi’s campus including their museums, archive, and even the pre... Read more

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Every single day, we all interact with different items without a second thought as to how they work. This is probably for the best in most cases; I feel my days would be wasted in some kind of teen... Read more

Right when you thought it couldn’t get better than the Black Friday Weekend Sale, we turn around and blow your mind with the Cyber Monday sale. That’s what we do here. We’re taking it a step furthe... Read more