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  • THE HUNDREDS :: WINTER 2012

    THE HUNDREDS :: WINTER 2012

    By Bobby Hundreds

    Next Thursday, October 25th, is the unveiling of our Winter collection at The Hundreds’ flagship stores (THLA, THSF, THNY, and THSM), but the line is also trickling out through our...

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  • PUBLIC LABEL F/W/12

    PUBLIC LABEL F/W/12

    By Bobby Hundreds

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  • THE HUNDREDS FALL 2012 PHOTOSHOOT : BEHIND THE SCENES

    THE HUNDREDS FALL 2012 PHOTOSHOOT : BEHIND THE SCENES

    By Bobby Hundreds

    I take you through the process and reasoning behind our Fall 2012 photoshoot….

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  • AGENDA : SUMMER 2012

    AGENDA : SUMMER 2012

    By Bobby Hundreds

    Just got back from a busy and eventful day at Agenda in Long Beach. As you know, the tradeshow is the best and most comprehensive of it’s kind...

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  • LISTEN TO YOUR BRAND.

    LISTEN TO YOUR BRAND.

    By Bobby Hundreds

    We started off with a handful of graphic t-shirts and sweatshirts, and so came the day when we decided to move beyond printables. How about a baseball cap?… obviously what...

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  • WINGSY.

    WINGSY.

    By Bobby Hundreds

    In Taipei on a last-minute whim, for less than 24 hours. First stop is the 2-year-oldJuice store, the stylings and range which complement their other locations...

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  • A DIFFERENT WORLD.

    A DIFFERENT WORLD.

    By Bobby Hundreds

    When Jun Takahashi was deciding upon the presentation of his Undercover store in Hong Kong, he wanted to create a fantasy experience, something jarringly disconnected and existential from...

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  • THE HUNDREDS EYEWEAR : SUMMER 2012

    THE HUNDREDS EYEWEAR : SUMMER 2012

    By Bobby Hundreds

    Sun’s out, school’s out, and you’re out of shades. No worries, The Hundreds’ newest season of eyewear has arrived. In fact, they’re probably already in an

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  • MIX AND MATCH.

    MIX AND MATCH.

    By Bobby Hundreds

    I posted this photo of Umi and Nelson on Instagram earlier today and it got near 2,500 Likes. Why is that? Well, for one, The Hundreds Los Angeles store manager...

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  • WHITEOUT.

    WHITEOUT.

    By Bobby Hundreds

    School’s out. Summer’s here. The Hundreds Santa Monica at 416 Broadway. Public Label is in. Read more

  • THE HUNDREDS HAWAII

    THE HUNDREDS HAWAII

    By Bobby Hundreds

    This Saturday, the The Hundreds Hawaii capsule collection of tees releases at our authorized Hawaiian retailersBlue Hawaii, Prototype, Island Snow, Sindication, One Eighty Boardshop, and EightRocks… And to mark...

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  • KNOCK YOUR BLOCK OFF.

    KNOCK YOUR BLOCK OFF.

    By Bobby Hundreds

    I’ve got nothin’ but respect for Brock and Diamond Supply Co. We’ve been watching Nick and his team hold it down for years, putting in the work, grinding...

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