Showing Posts From "April 2012"

Can’t believe it’s been 20 years since the L.A. riots. I know many of you weren’t born yet, but it was a pretty tense and weird time in Southern California’s history. Whether you were White, Black,... Read more

Last night, The Seventh Letter and Neff Headwear presented “SESAME STREET” at Known Gallery, an exhibition dedicated to the children’s television show, benefiting City of Hope’s Department of Pedia... Read more

The Hundreds is pleased to announce the release of Public Label Spring/Summer ’12, available on Saturday, April 28, 2012 only at The Hundreds Los Angeles, San Francisco, New York, and Santa Monica ... Read more

The Hundreds creative team took a little field trip down to the Museum of Contemporary Art in downtown Los Angeles to check out “Transmission LA:The Audio-Visual Club.” To be bluntly honest, I coul... Read more

Borgore tore the roof off at Coachella the past couple weekends. To commemorate his appearance, we designed him a special pair of 1 of 1 Johnson Lows… Well, they were 1 of 1… they might end up be... Read more

Dom Bomb aka Brooklyn Dom aka Dominick Deluca, backstage at his L.A. skate shop, Brooklyn Projects. If there’s anything I give Dom credit for, it’s taking chances and believing in people. He ... Read more

Catching a lunch in downtown Los Angeles with The Hundreds staffers Switch, Vito, Iron Mike, and Anti-Orange Pat: Caught Labanna and THE Eli Reedin the Fairfax alley. Natalia Brutalia and Sable a... Read more

The Hundreds threw another party with Bromance to top off Coachella’s second weekend in the desert. Here are some photos from the night, the entirety can be checked out in our Facebook album HERE. ... Read more

The Berrics catches up with Ben for a recent episode of Footnotes, where he talks about his history with sneaker collecting, how it’s shaped The Hundreds, as well as guided our own footwear program... Read more

In case you missed it, The Hundreds Summer 2012 Look Book has already been published if you click on the COLLECTION drop-down menu above… Or you can just go HERE. Photographer: Ethan Scott Stylist... Read more

So a few weeks ago, I posted this story on how we started our brand, silkscreening our graphic tees with a local printer, and then years later, eventually buying them out… Well, now we’ll take you ... Read more

You’re looking at the 4/20 “SMOKE ADAM.” Limited edition of 200, split up between The Hundreds flagships only: THLA, THSF, THSM, and THNY. Available nowhere else! No two are the same… Read more

Can you be mainstream and still be cool? It’s a question we are forced to ask ourselves at The Hundreds. Although we aren’t nearly a mainstream brand, we continue to grow and flourish, and one day ... Read more

My Coachella weekend starts here. This is my buddy Troy. When he’s not busy Instagramming, Troy runs a new water company called RESQWATER. It’s kinda misleading to call it a water company though, ... Read more

Photos from our Coachella party at the Saguaro in Palm Springs with A-Trak, Busy P, and Bromance just came in. Special thanks to Bromance records, The dFm, the Saguaro Hotel, Flaunt Magazine, Black... Read more

So things got very rare and I left my camera at home for this past Coachella weekend. Yeah,… I know. But thank God for iPhone. AraabMuzik just keeps getting better and better. Super stoked I got ... Read more

Things are aflame at Known Gallery on Fairfax as artist Ruslan Karablin (SSUR) is putting the finishing touches on his week-long show, The Evil that Men Do (opening tonight). A cornerstone of past... Read more

The din and swirling clamor bubble tumultuously at the Glass House in Pomona. There is a line just to get inside the concert venue, just to get to the merch table, just to buy a t-shirt. Any t-shir... Read more

Sound the alarm, leaders of the new schoolDEATH GRIPS take the stage at The Glass House last night as a precursor to their upcoming Coachella performances (first one’s up today). Kids were losing t... Read more

Last week, while Ben and I were still out East, The Hundreds New York hosted what is now becoming a regular pool tournament at Soho Billiards. After hours of pretty intense competition, THNY’s very... Read more