On Saturday, July 20th, The Hundreds and Chicago streetwear legend Joe Freshgoods will release a collaborative Graphic T-Shirt at ComplexCon. This is a can’t-miss release, and will only be available within ComplexCon this weekend in Chicago.
The Hundreds has been fans of Joe Freshgoods and his brand of DIY streetwear creations for years, whether it be his brand DBM or his Fat Tiger Workshop, which Joe has used as a platform for Chicago creatives to thrive and build careers of their own. Like all great creatives, Joe is certainly polarizing but his work sparks conversation and grabs your attention, at the very least.
Some of the largest brands in the world have tapped Joe Freshgoods for collaborations because of his ability to create a groundswell of anticipation at the local community level, which spreads like internet wildfire in the age of social media and reseller sites. Freshgoods remains authentically him at all costs, which is why his supporters are so ride-or-die. They know Joe. And they know Joe won’t switch up.
Joe Freshgoods’ commitment to his vision and incredibly unique style is what attracted The Hundreds to this collaboration, plus who better to link with for a project in the Windy City?
The graphic on the T-Shirt is hand-drawn and features Joe and Adam Bomb whipping the 2-door drop-top into the heart of America, Chicago. Don’t miss your one chance to grab this monumental piece of streetwear history, this Saturday, July 20th at ComplexCon Chicago.
View this post on Instagram
GREW UP WEARING @thehundreds NOW IM DRIVING DOWN 290 with the Adam bomb. super proud of this collaboration, never thought I would get to work with brands that help me get into this world of streetwear I love now. Available at @complexcon. Thank you @bobbyhundreds for fucking with the movement. Welcome to Chicago, booth titled “ the corner store was my gift shop”