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LUCKY DAY.

LUCKY DAY.

By Bobby Hundreds

The Hundreds x SUPERMAX collection releases later this week at The Hundreds LA and The Hundreds SF…

I know many of you are still curious as to what this project is about… Before I get into it, I think it’d only be appropriate for our man Lucky himself to introduce the collaboration. Big Lucks was the original founder of legendary L.A. streetwear label SUPERMAX back in the early 1990s. His vision was translated onto t-shirt graphics by the hand of his friend Mr. Cartoon, and distributed through the burgeoning Los Angeles rap circuit by Estevan Oriol. What started out as tees and sweatshirts blossomed into an apparel brand, and sedimented in brick and mortar at the SUPERMAX shop on Melrose (RIP). Without further ado…

supermax_thehundreds6

by bobbyhundreds

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