Everyone’s buzzing on Kanye’s reaction to one of the most confusing Grammy wins for good reason, but here at The Hundreds we’ve been freaking out over something else. So we’ve been anticipating (actually, DYING over) the Kanye West x adidas collab since it was first announced, and last night at the Grammys, we got a first look via Instagram of the “Yeezy 750 Boost.” The hyped kicks have catalyzed the launch of Yeezy.supply, a site created solely to countdown the anticipated release, along with a sneaker reservation app. I mean, that’s just too real. Check out the soft, minimalistic suede-uppers below as we all wait for the release date. Apparently another red colorway will be announced soon as well. From rumors, pricing looks to be at about $250-$350 per unit, but it isn’t confirmed yet.
UPDATE: Drop date confirmed by Complex is this Saturday, Valentine’s Day, February 14, exclusively in NYC at select adidas, Champs, and Footlocker stores - find them via the Confirmed adidas app. Interested parties can also reserve the sneakers at The “a” Standard adidas x Foot Locker pop-up in Brooklyn.
During Ye’s recent appearance on Ellen, he said, “With this adidas deal, they’ve allowed me a little bit of oxygen. adidas allowed me to make my own clothing line, which is something I wanted to do.”
And last but not least, from @kimkardashian.
UPDATE: Complex just posted exclusive new images of the Yeezys on display at NYC’s adidas store HERE.
Words by Alina Nguyen