Over the past two decades, The Hundreds has been an LA staple, coinciding with my formative years. I discovered The Hundreds at a time in my life when I had just begun exploring fashion beyond department stores. The discovery of The Hundreds and its community made a profound connection and I was immediately inspired. The brand became a go-to uniform, helping me to identify like-minded kids at my school. It was the social aspect and world-building that The Hundreds provided me that had me saving up every last dollar I had back then to get a new T-shirt or hoodie. The community is larger than any one person, and despite changes, it has been constant for more than two decades. The brand has always been at the forefront of LA’s streetwear culture and fearless when it comes to innovation. It is this fearlessness that allows free thinkers to make bold moves. Creative Director David Rivera’s Spring 2024 Delivery 2 achieves newfangled design aspects while staying authentic to The Hundreds’ archival history. From humble beginnings to titans of culture, I have been lucky enough to witness The Hundreds’ progression over the years in real-time.

“As a teen, cool graphics lured me into The Hundreds, but as I grew older, the storytelling and specificity in the details kept me waving the Wildfire flag.”

As a long-time fan of The Hundreds, it is reinvigorating to see a new seasonal collection that is innovative but, at the same time, stays true to the influences of the early 2000s LA streetwear. As a teen, cool graphics lured me into The Hundreds, but as I grew older, the storytelling and specificity in the details kept me waving the Wildfire flag. Growing up, it was more than just clothing. It was about being inside a vibrant community of people who were into the same things I was and no longer feeling like an outsider.

Speaking of Wildfire, I have always been obsessed with any item emblazoned with the Wildfire logo. Luckily, it has been a mainstay in collections and has been adapted into different color palettes. The notion that a community-backed idea or person can be revolutionary struck a cord in me that is still reverberating to this day. One for all, and all for one. That’s how the saying goes, and it was the sentiment that I identified within The Hundreds growing up that continues to draw me in.

As I grew older and entered the workforce, my uniform transitioned from The Hundreds graphic tees to elevated work-appropriate attire. Sure, I would still rock The Hundreds graphics during my spare time, but it was much more sparingly. The new cut-&-sew offerings from the second Spring 2024 delivery enable me to continue incorporating The Hundreds clothing into my otherwise stuffy office attire as a way to keep me connected to who I am as an individual. The more subtle items in the collection are what I tend to gravitate to more now as an adult, and the Spring Collection boasts plenty of items that fit my current styling preferences.

The attention to detail is the real standout of this collection and is apparent in virtually every piece. The Earl Bomber Jacket is no exception. A heritage of style and functional enough for service, the Earl Bomber Jacket features a subtle Rich logo embroidered on the front chest. Pieces like these keep me connected to the brand after so many years. It is a maturation of style that fits my life as an adult who no longer spends his days in a classroom where a graphic tee and jeans were my daily uniform. The Earl Bomber Jacket is something new to me, an elevated sophistication that I can be comfortable in at any age.

Grab the complete Spring 2024 Collection now at The Hundreds Los Angeles flagship store, TheHundreds.com, and The Hundreds App.