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HOW CROSS COLOURS GOT ON FRESH PRINCE

HOW CROSS COLOURS GOT ON FRESH PRINCE

Chapters is a new video series by The Hundreds, where prominent figures in streetwear/street culture share stories from a significant chapter in their life, told straight-up. 

Carl Jones of Cross Colours provides a firsthand example of what happens when artists help artists. The Hundreds’ debut of Chapters brings you the story of how Cross Colours managed to get onto The Fresh Prince of Bel Air and into everyone’s closet in the ’90s, thanks to a stroke of marketing genius from David Stennant. If you have a great product, sometimes it only takes one person to bring your project to the next level. And it certainly helps if that person is Will Smith. FRESH.

Stay tuned for The Hundreds X Cross Colours, releasing this Thursday, August 21st at The Hundreds’ flagship locations and in the Online Shop.

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Read more:

Bobby interviews Carl Jones and TJ Walker of Cross Colours on the incredible rise and fall – and comeback – of their iconic clothing without prejudice.

We asked Cross Colours to recall their favorite top 10 celebrities who wore Cross Colours and why.

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