• Rob

    Rob Heppler, formerly of the Weekly Drop and other imploded fiascos, is streetwear's biggest mouth and most notable "What does that guy really do?" character. You can keep up with his adventures here, behind-the-scenes of the coolest scene, in impossible situations, and being good at being up to no good.

Nate Keegan X Bukowski


My very good friend Nate Keegan only likes one thing. Skateboarding. He skates every day. He has traveled the world, done everything switch, and tried to fight me at least 4 times. He likes to show up unannounced and demand things. Because we are from the same area I am morally bound to facilitate. Nate is also the most loyal friend. I am certain Nate still doesn’t speak to anyone from West Roxbury because I gave him a Spitfire sticker 12 years ago and asked him not to. I would like to think Nate chose this soundtrack because he is in awe of my style. Nate, don’t worry, I’ll send it this week. Keep checking Western Edition for more updates from South Boston’s favorite pusher.

The only pic I could find of Nate was from twitpic… remember before instagram it was the premier way of sharing images via Twitter? I feel like a hacker looking at this archive!

 

Native Edge

If you are like me you like to give gifts to people every single day. If you’re like me you also lie a lot. But one gift that is always a crowd-pleaser is a luxury scented candle. We are all familiar with Yankee Candle, and the ones that are like buy 4 get 9 free at the farmers market. Although, when you get a truly well made wax sensory device it’s kinda hard to set it on fire.

Native edge is the handmade in house brand of Church Boutique. If you haven’t been to Church yet, it’s the store on Santa Monica with more 1 of 1′s than the Smithsonian. Native Edge is on the higher end of high end. 14k gold and sterling silver hand made accents and detailing adorn custom lucite cases.

Giving a candle as a gift says, “I respect your taste is higher than mine, so I will not embarrass either of us with attempting to buy you clothes.” It also says, “you wanna know two things that burn for 150 hours? One of them is this candle…”

This heavyweight champion of the world candle. The only requirement to owning one is not being Lindsey Lohan. You can get them at Church Boutique, or find the exclusive style they made for Barneys.

If you want your bedside table game to be on the same level as your wardrobe put a handgun on it. If the government won’t let you own a firearm get a Native Edge scented candle. Shop the entire collection HERE.

James Goldstein

Today I was invited to give the world a glimpse into the life of James Goldstein. If you are unfamiliar with Mr. Goldstein then prepare yourself for a lifestyle you couldn’t imagine even if the Sheik of Dubai started taking Tom Ford’s human growth hormones. If you are already a fan of Jimmy then there will be a few breaking news items in this post. Like 99% of this house, even the outdoor intercom is custom made. Nothing is store bought.

This music plays automatically in your head.

The vintage Rolls Royce that he still drives.

The turtle and koi pond. Apologies to other koi ponds that are reading this, a help line will be set up to defend against depression.

Coffee table books. When your coffee table is 15 square feet and made of poured concrete and stainless steel.

This is the architectual model of the Sheats Goldstein Residence. The smaller external unit is an art installation by artist James Turrell, best viewed at sunset.

Think of how long you have been cool. Now multiply that by 50 years. That is approximately how long James Goldstien has been defining what “super fucking cool” is.

He is the Ernest Shackleton of cool.

Puff Daddy once told me, “let’s see who gets to a billion first.” Standing in this house Puff I’m halfway there.

Fashion icon. King of L.A.

Yes this is Jackie Treehorn’s house in The Big Lebowski. I immediately regret not getting a photo of myself in the Dudes seat.


All the sky lights are automated. The house is built so you feel like you are outside.

Whatever you are good at, be so good every magazine wants to write about it.

These are production stills from an unreleased Nike Lebron ad. The world needs to see this ad, if you have access to it please post it on Your Tube.

That is a massive Ruscha. I asked if the intersection meant anything. “No, Edward J is a friend and it just goes with this house.”

The famous master bedroom. Equipped with fully automated glass walls.

This is as close as I could get. Pretty good for being deathly afraid of heights.

Ever see a custom Goyard hat box?

Ever see multiple Balmain custom jackets?

Form:100% glass sink mean no obstruction of perfect view.

Function: No drain pipe means waste water just flows out the exterior glass to water the plants.

The man is very famous for his hats. Lots of python, lots of exotics.

Yes of course those are windows into the pool. Which is usually filled with models.

Hidden automated hot tub.

View into the master bedroom from the hot tub.

Hidden throughout the 4 acre lot are manicured paths and concrete stairs. James is standing on a glass cantilever in his private jungle.

Large sculptures perfectly placed in the garden.

Labeled as “organic architecture” the house is barely visible from the front.

The larger entertainment complex is under construction on the same property. Dining facilities, office, nightclub, guest home, and tennis court.

This is the nightclub.

The bar.

The library and also VIP room. Probably the closest I’ll ever get.

Office desks.

A fitting desk for a man that owns the city. The construction has taken 7 years… no ETA on completion.

For now, Mr. Goldstein will continue to be the NBA’s number 1 fan. With season tickets to the Lakers and Clippers he attends over 100 games per year, usually court side. He isn’t hard to spot, he is the one that isn’t dressed like anyone else, and has the hottest model next to him. Jimmy has recently started posting on social media. Be sure to follow him to get the eccentricity from the source.

I’ve only lived here for 3 years, after hanging with Jimmy Goldstein it really feels like there is no higher pinnacle to reach for. I have been to the mountain top, and there is an infinity tennis court on the top.

 

PHO-netically PHO-nny PHO-nunciation

Perhaps you have tried the hottest hipster food of 2009, Pho. Pho is so cheap and easy to make new franchises are popping up hourly. Since there are no  differences with cooking noodles in hot water, all the creativity relies in the name. Formerly named UnPHOgetable, PHOnomenal is a favorite of PHOrell Williams when he visits West Hollywood… which is often. Welcome to The Hundreds presents the top 26 PHO restaurants list.

Second runner up is 9021PHO in Beverly Hills. This places costs a PHOrtune. I can’t make a joke with Brian Austin Green… but can with his PHO number! (310) 497-9929. 

 I’m confident you won’t have any PHO-mo if you choose Absolutly PHObulous. This is La Cienega’s premier PHO destination.

Pho Real? This is the best you can do Pho Citi? Must be full of PHOty9ers fans.

Honorable Mention. Fōnuts

You just don’t get it, do you?

Know Good Dudes

New install at the Fantasy Factory, 4 new offices for the constantly growing work force. The one with the light on belongs to Nino Scalia who invited Buscemi and I for a ultra double top secret meeting.

Buscemi is all about that straight cash homie.

If you’re gonna hit it like a girl, hit it like a big girl.

Mall grab is often confused with a very efficient way to carry a skateboard. Lap bands are also a highly efficient way to lose weight.

Brian Atlas says if you are gonna be good at one specific thing, don’t let it be wearing Uniqlo mini puffers… cuz he got that shit DIALED.

Oh Ghostface wrote on your hat too? Tell me more how much of a pre-UGOD solo album Wu-Tang fan you are. +12 style points for writing on a Gucci bucket.


Nino Scalia, formerly of Alien Workshop team manager fame, cut to Ice Cream skate team birthed, switch to Fly Society, swerve into Dyrdek Enterprises internal entertainment manager and global class A import exporter… of FUN!

Oh you mad? Jon Buscemi behaves in an unconventional manner.

Quick bruschetta lunch at the Larchmont deli. Larchmont being the busche league Robertson blvd. I’m so West Hollywood I don’t go past Crescent Heights.

If you are new here, just remember the links are the best part of this blog. I am way better at the internet than you and like to share via clever and offensive easter eggs.

Making the Brand

We packed up the whole crew and drove out to Palm Springs to shoot the second season for Mara & Mine. We stayed at the Parker which is very similar to the movie Labyrinth but we don’t have time for that now.

Pro Tip: If your blog has a black background try shooting pics with dark edges to give the appearance that it is melting into the page. In the Trunk is my favorite Too $hort song.

I found the only person in the world that has not heard of Go Pro.

Last minute decisions seemed to work out better than best laid plans. First stop was Pioneertown in Morongo Valley. This is an old cowboy town movie set that is just out there in the desert.

Really struggling to make a Django joke but it escapes me.

Looking at what this place has to offer, the creative visionaries act like normal extremely fashionable tourist that are definitely not shooting without a permit. Please ignore the hair an makeup team as well, clearly just ghost town enthusiast.

It’s cool to work with your friends. Especially when your friend is internationally recognized high fashion photographer Guy Lowndes.

It also helps to be friends with 5 years in a row Sports Illustrated swimsuit model Jessica Gomes. You might be more familiar with some of other work…

“Maybach Music”

Luke Adams and Daniel Darling, self proclaimed “Fun Boys” popped in and out through the day to update up on how much fun they are having.


Pappy and Harriet’s is a Motel slash bar on the Pioneerplace location. It’s basically a giant Johnny Knoxville mood board.

One day we’ll be old, think of all the stories we could have told.

The city of Austin called. They want their motto back.

Next location was Joshua Tree National Park. Named after the tree that is native to he region. I hate how everyone thinks these trees are in the lilly family. Scientists proved they belong to 2 genus of their own subspecies in the late ’70s from DNA testing. These trees only exist in the Mojave desert. Formally a favorite snack of the now extinct Shasta ground sloth (not to be confused with the Giant Ground Sloth the more popular of the giant prehistoric mammals. common mistake.), Joshua Trees don’t get to propagate their seeds very far from from where they fall. No matter doe. Due to climate change they will all most like be extinct in a few decades. Later nerds!

Fun boys always have time for a photo op, in between sets of tennis and lime rickeys

If you are making a look book, a portfolio, of just need a new Facebook cover page. I highly recommend Joshua Tree. I hate to say it,  Bono is always right.

The giant rock part of the part is worth the drive. Especially at sunset. Rock climbers were spotted in every nook and cranny yelling “locals only” at us. I was like… “do they even lift?”

The founders of the resort footwear line Mara & Mine Jasmine and Tamie. Also known as, my roommates.

Thank god all these Models I’ve shot. Even though it was the coldest recorded temperature on record we all knew what was being created. The most highly anticipated look book of 2013. Everything collided in a winning creation on this day.


GET IT MADE

Everyone has goals. They can be as big as winning 7 Tour de France trophies, or as small as getting out of bed before 3pm. My friend Matthew has many goals, but this week he just wants to turn Los Angeles into a giant piano.

He has done smaller versions for New York City, and Guadalajara, Mexico. Now he wants to make a full size version for the city that has the largest population of people that think they are pianos.

In the next 5 days please go to THIS SITE and vote for his idea. It’s pretty much a sure thing, but let’s ignite the power of The Hundreds to make sure Matthew accomplishes his goal this week. If you want to be in it I’m sure that can be arranged. Check out the video to see it in action.

G’Day USA

In 8 minutes this place will be filled with leaders of industry and key influencers in government, business, tourism, academia and the arts to successfully cultivate and enhance the long term and deep Australia– United States relationship.

Recently single, Elle “The Body” Macpherson is Australia’s national treasure. She can read a teleprompter at 30 yards without glasses. In 1996 she hosted Saturday Night Live and the band Everclear performed. I saw the lead singer of Everclear at the Whole Foods in Venice once.

If you try to think of every famous Australian person you know you can prob name a few. The stage quickly filled with people that kept giving you the “oh yeah them too” feeling. Mel Gibson, Hugh Jackman, Nicole Kidman, Keith Urban (Kiwi), That tall guy, Olivia Newton John, the band Air Supply. I’m starting to turn into a busch league paparazzi.

Of course you cannot mention Australia without first referencing Hoges. Paul Hogan has done more for Australia than the lady that owns it. He paved the way for every person in the room, including myself. Who are all conveniently in town for the Golden Globes.

Then he explained what the lyrics of Waltzing Matilda really mean.

Australia’s clearly got talent! …would be a much funnier joke if you knew the little kid was former Australia’s got talent winner Jack Vidgen. The other kid is just an albino waiter.

Honorary Australian John Travolta told a great story about his love for Quantas and Australia. I can’t be fucked to tell it now.

Let’s focus on the shit that matters. AIR SUPPLY! Even the nights are better when Soft Rock Australian legends eat grass fed beef next to you all night.

I got face to face with her majesty Jackie Weaver. She almost won an Oscar 2 years ago for the best movie ever made Animal Kingdom. I’m taking bets one her winning this year. XOXO

SPOILER ALERT! Rose Byrne, also know as the chick from Bridesmaids, is also from Australia.

1 of 28 for the launch of the Sydney Gucci store. Is what my research discovered after I accused her of having a fake bag.

Then Paul Hogan smoked a cigarette and slap boxed with every audience member.

Back in the limo and on to the next one.

Victor Churchill

Victor Churchill butcher shop in Sydney is one of the most astounding meat markets in the world. More of a meat boutique, this place is an example of; if something is worth doing… it’s worth doing better than anyone has ever done it.

The comparisons to Alife and Bodega are instantly recognizable… except Victor Churchill invented copper hinges, mahogany, and the largest marble floor you have ever imagined. Oh and it’s like 150 years old. I’m convinced it should MEAT your expectations.

When you think of Butchers you never think of creative, talented, brilliant tastemakers. These butchers have traveled the world with a love for food. They are classically trained, have 100′s of years combined experience, one guy was even the butcher for Harrods.

“Meat is to Australians as rice is to Asians” – said by someone else if you are offended, me if it’s funny.

I don’t know what this is, but being displayed so perfectly males me want one.

This being the most expensive rotisserie ever designed, the ventilator has an exhaust when you walk in to give customers a whiff of things to come.

While it lasts, here is the full Django movie: YOUR WELCOME

This is either a giant meat syringe, or a sausage maker.

The walls are covered with timber and cowhide, it’s cleaner than the hubble space telescope.

The meat is cured in special tempurature controlled rooms between 20-28 days. Interlocking Himalayan salt blocks line the walls to purify the air and help in the drying process. The blocks needs to be replaced every two years. All the meat is from Australia.

For over 2500 years a grove of 437 Farga olive trees has stood on the East coast of Spain. With only 3000 bottles of El Poaig olive oil being made every year, Victor Churchill has 50 of them. You know this shit was like gold to the Romans and shit. Anyway, this is some super rare olive oil, and of course it is in the most beautiful butchery in the world.

Coupé utility

The first thing I noticed about this country was this car that looks like a senior in high school barn project that ran out of money. Then I saw another, and another. Pronounced “Yoot“, the utility coupé was Ford’s answer to a vehicle that could be driven to church on sunday, and carry pigs every other day. No two Utes are the same. In our country the El Camino was popular in the ’70s but was driven out of style by taste and drunk drivers. Not in Australia! The Ute is going hard in the paint. For those of you on school vacation that need a project try making an animated gif out of all these pics to a hilarious soundtrack.

This is the Bondi Beach ute. He says I used to surf, but now I pour foundations in Perth and date miner’s daughters.

This guy will not call you back and is probably related to someone in the band Men At Work, but got damn that is a sexy ute.

Someone that works in a trade is called a “tradie”. You can bet your life this guy dreams of being a plumber… as soon as he finishes uni. (<— university)

How can he sleep? His bed will never burn with a stainless dump action. Most utes are based on Ford Falcons and Holden Commodores.

Caught this blue ute driving on the right, wrong, left side of the road in Palm Beach.

That’s not a BRAT, its a UTE!

Sick roll bar.

Clearly a popular ute.

They arn’t 20′s but he keeps them clean ute.

Shy ute

Sexual predator ute.

Get the word out ute.

Sick ute bra. This SS stands for super smooth

Actual utility ute.


Rock star parking at Bondi Beach. Same color as a Koala bear.

Reasonable unoffensive ute.

Not a ute but anyone that pays double for a car deserves a pic.

Coffee runner ute

Comfortable yet durable ute.

Searching bus stops for runaways ute.

Don’t put the kettle on, I’m not staying long, ute.

Is it a future concept vehicle? Is it a Japanese guy that only has access to lowrider magazine and a Ford Taurus? Nope… it’ the traditional Australian ute, and they are damn proud of it.