
Italian motorsports high performance protective gear manufacture Alpinestars has an office in Torrence and Chris Hull left the door unlocked.

Alpinestars started in Italy and blew up internationally with their moto-cross boots in the 70′s and 80′s. My un-asked for opinion is their “A-star” logo is one of the strongest of all time. It’s a letter “A” and a “STAR”, eat that Microsoft… haha your logo is shitty and herbish.

After dominating dirtbikes AS took on all forms of engine fueled racing. These are the boots for the knee-draggers. She how I used one of their industry slang words to make it appear I’m one of them, so I can win their trust and steal their girlfriends.

For the past 4 decades the soles were hand sewn, just as they had been 400 years before the invention of dirtbikes.

No more seams! The new Tech 10 (sorry, they skipped Tech 9) sole is molded composite. Stronger, lighter, comfortable yet durable, has the faint aroma of aftershave.

Hello ladies from Manhattan Beach, you might not recognize these jackets hanging up, just imagine them on your floor, next to your waterbed.

Why would a Formula 1 champion print their sponsors on nomex? Because if it saves 2 grams more than the custom embroidery the team is very happy with you.

Road Rash.

Alpinestars is involved in more than just technical race wear. Here we have an artists expression you may remember from Joe Hahn’s store SURU.



100′s of hours of development went into creating a fireproof racing suite for Danica Patrick that can be undone with a single velcro strap!

Woody from Sneaker Freaker should be pleased to see his design on display.

Not for the squinters. Offish, amaze, awks, ridic, vag, deffo!

I liked this one piece racing shoe.

Old and tired: Matching your sneakers to your hat…

New Hottness: Matching your sneakers to your vehicle(s)!

Don’t call Homeland Security, it’s not what you think.

How many times have you been Miguel Duhamel‘ing at 180+ and you become motorcycle disabled and you crash into the haybales, or tires, or race fans. You would probably think, man I wish I had an airbag system..

You are in luck! Alpinestars has invented an in leather airbag system. Using a very fancy algorithm it knows the difference between a huge wobble, and a full on yardsale. It’s the same algorithm my ex-wife used to contradict me and remain angry!

This is the Tech Air race suite. It has fucking air bags in it.

The electronics are kept in the hump. Also just like my ex-wife.

Oh, and if the air bag deploys once and you are able to get back on the bike and continue racing, there is another compressed nitrogen canister for secondary deployment. However if you crash twice you probably have other issues you need to address.

Chris reminded my I was not one of the people the sign was talking about.

The only other thing to do in Torrence is throw rocks at the 5th floor window of Saatchi & Saatchi until John Kritch and Gary Rosen come out.
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