One thing The Hundreds has always supported is other brands. Ben and Bobby have never shy’d away from featuring another up and comer, even when under the threat of direct competition. This is what makes The Hundreds the town hall… or the front porch… or the water cooler of streetwear. This view is from a brand you may or may not have heard of. This is a perspective of the city I am not used to seeing. I like seeing the other side of the Ritz Carlton from the safety of my Soho House membership.

Voilà! The Next season of Hotel 1171 appears right before your eyes! This isn’t your everyday snappy tee combo. This is a full line of cut and sew, footwear, headwear, and back wear. As well as cultural survival equipment.

If you ever write “it’s in the details” when describing a product’s details…you should fucking kill yourself. 

Looks like someone just got back from Honkers (what I call Hong Kong).

No need to apologize for shitting on someone’s next season.

Brett is the maître d’hôtel. A freelance designer by trade who decided to put his talents to work for himself. Growing up in southern California skating, Brett cut his teeth in streetwear while working at Univ in San Diego.

This isn’t a Hotel 1171 hat… but it’s still rad.

Ryan was manning his station at the Hotel studio.

Inspired by VisVim at a fraction of the cost.

Neon makes everything better.

Hotel 1171 is inspired by freedom and discovery. To them the word “Hotel” symbolizes the excitement of exploring new cultures. And manifesting ones own unique path. While most of us creatives are living out of hotels while we create, Hotel 1171 offers a decent uniform do protect us on our journey.