Monthly Archives: April 2012

29

April 2012

Posted by BOBBYHUNDREDS

THE WORLD WAS WATCHING.

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Can’t believe it’s been 20 years since the L.A. riots.  I know many of you weren’t born yet, but it was a pretty tense and weird time in Southern California’s history.  Whether you were White, Black, Latino, Korean… for a few weeks, you were keenly aware of your race and the others’ around you.  Racial tensions had been simmering for a while, especially under a corrupt police department that was acting under the public radar (we didn’t have the Internet to rally together and call authorities out for abusive brutality).  So when all that resentment and anger spilled over into the streets of Los Angeles after an unsavory Rodney King verdict, no one was that surprised.  Speaking of the web, between this, the North Hollywood shootout, and the O.J. Simpson chase, L.A. brought some of the most riveting and sensational helicopter news footage to the rest of the world, pre-Youtube.

Could this happen again? Most definitely.  Thank God we have Youtube to remind us why it shouldn’t:

28

April 2012

Posted by BOBBYHUNDREDS

ART IN THE SESAME STREETS.

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Last night, The Seventh Letter and Neff Headwear presented “SESAME STREET” at Known Gallery, an exhibition dedicated to the children’s television show, benefiting City of Hope’s Department of Pediatrics.  It was basically a second rendition of MOCA’s Art in the Streets, except tied to a more casual, buoyant theme.  Pretty cool to see street art’s biggest and best all come under the Sesame Street umbrella, interpreting the popular characters and elements that we grew up with.

Big shouts-out to Tal also for curating the show and bringing everyone together!  Crushed it…

REVOK:

Kelsey Brookes:

If I could take home one piece, it’d probably be RIME’s giant canvas.  All handled with crayons:

Perhaps one of the most impressive… Danny D’s pinstriping:

George Thompson:

Mark Dean Veca:

Stash:

Franco Vescovi:

Sever:

OG Abel on a vintage chalkboard:

Joe King:

Eric Dressen:

Anthony Lister:

Munk One:

Jersey Joe:

Jeff McMillan:

Dude. Jeff McMillan !!!:

Sage Vaughn:

I’m leaving so many great pieces out, there are just too many to post.  Madsteez, Jasper Wong, Pose, Dabs & Myla, Todd Bratrud, Askew, Honkey Kong… it never ends.  The show is only open this weekend, so if you’re in the L.A. area, definitely make it through. One of the best group art shows I’ve been to in a while…Not to be missed:

by bobbyhundreds

27

April 2012

Posted by BOBBYHUNDREDS

PUBLIC LABEL : SPRING/SUMMER 2012

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The Hundreds is pleased to announce the release of Public Label Spring/Summer ’12, available on Saturday, April 28, 2012 only at The Hundreds Los Angeles, San Francisco, New York, and Santa Monica flagship locations (and then the Public Label Online Shop on Tuesday, May 1st, 2012.)

Public Label (first introduced in 2006) is an extremely limited, design-oriented menswear line, constructed with quality fabrications and production details.  The theme of the Spring/Summer ’12 Public Label collection is bringing things back to basics; to supply the customer with important standard pieces that one may find essential to their everyday wardrobe. With the line including basic tees and tanks in an array of colors, denim jackets, shorts, chinos, and high-quality selvedge denim jeans, Public Label’s Spring/Summer ’12 collection offers something for everyone.

Continuing the strategy introduced with Public Label’s prior collection, pricing has been significantly lowered to accommodate sophisticated buyers from all backgrounds, while still providing unique, fashion-forward, limited pieces with minimal branding.  Public Label provides accessibility and one-of-a-kind style to the customer with an eye for fine goods.

27

April 2012

Posted by BOBBYHUNDREDS

TRIP OUT.

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The Hundreds creative team took a little field trip down to the Museum of Contemporary Art in downtown Los Angeles to check out “Transmission LA: The Audio-Visual Club.” To be bluntly honest, I couldn’t quite figure out much about the group exhibition beyond it being curated by Mike D (Beastie Boys) and sponsored by Mercedes Benz.  Mike D wanted to create an experience that was…well, experiential.  And he definitely achieved that.

Anyways, please check it out if you’re around the L.A. area over the next couple weekends. Definitely can’t be missed.

Jim Drain and Ara Peterson:

Sage Vaughn:

Tom Sachs:

My favorite part of the show would be this room by Ben Jones…

which continues into …

Photographs and even video don’t do this space justice.  You gotta experience it.

These are the people I have to put up with every day. Feel sorry for me.

by bobbyhundreds

26

April 2012

Posted by BOBBYHUNDREDS

FURRIES.

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Borgore tore the roof off at Coachella the past couple weekends. To commemorate his appearance, we designed him a special pair of 1 of 1 Johnson Lows…

Well, they were 1 of 1… they might end up being 1 of more.. we’ll see…

26

April 2012

Posted by BOBBYHUNDREDS

STANDING TALL.

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Dom Bomb aka Brooklyn Dom aka Dominick Deluca, backstage at his L.A. skate shop, Brooklyn Projects.

If there’s anything I give Dom credit for, it’s taking chances and believing in people.  He was one of the first accounts to give us a blind shot, and he’s been the first retailer for many other brand upstarts in the same position over the years.  His faith in the next generation, in the underdogs, is evident in not only the brands he stocks in his store but the friends he surrounds himself with.  Look at this old-school photo with all of skate’s heavy hitters… Dom has been there, done that, and stayed true through it all!  That’s why everybody loves and backs Brooklyn Dom.

I actually hadn’t seen Dom in a bit, so we went to our familiar Melrose haunt, Lala’s, for an Argentine lunch.  Caught up on industry gossip, streetwear news, and Dom’s ever-evolving love life.

Dom is The Hundreds family for life.  That’s my big bro right there.

by bobbyhundreds

25

April 2012

Posted by BOBBYHUNDREDS

APPETITE FOR DESTRUCTION.

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Catching a lunch in downtown Los Angeles with The Hundreds staffers Switch, Vito, Iron Mike, and Anti-Orange Pat:

Caught Labanna and THE Eli Reed in the Fairfax alley.

Natalia Brutalia and Sable at The Hundreds HeadQuarters this afternoon.  Natalia’s got an upcoming feature with Sable and her faux-fur line BSABLE for MEOW.

How do you feel about dem BANGS?

by bobbyhundreds

24

April 2012

Posted by BOBBYHUNDREDS

DESERT STORM.

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The Hundreds threw another party with Bromance to top off Coachella’s second weekend in the desert.  Here are some photos from the night, the entirety can be checked out in our Facebook album HERE. (All photos by Rony)

23

April 2012

Posted by BOBBYHUNDREDS

FOOTNOTES.

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The Berrics catches up with Ben for a recent episode of Footnotes, where he talks about his history with sneaker collecting, how it’s shaped The Hundreds, as well as guided our own footwear program.  Ben Hundreds, everybody! Stand up!

23

April 2012

Posted by BOBBYHUNDREDS

THE HUNDREDS SUMMER 2012 : LOOKBOOK

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In case you missed it, The Hundreds Summer 2012 Look Book has already been published if you click on the COLLECTION drop-down menu above…

Or you can just go HERE.

Photographer:  Ethan Scott

Stylist:  Chelsea Green

Creative Directors:  Patrick Hill and Hassan Rahim

Models:  Calvin Marcus and Wil Donegan