
Monthly Archives: November 2011
PARTY PEOPLE.
MADSTEEZ didn’t get that name for nothin’.

Real cobra belt from Bali. That’s what I call a trouser snake!

MADSTEEZ is a DeLorean fan himself. In fact, he named his son after the car. Here, he shows me a DeLorean he painted for the release of his Nike collaboration.

He also collaborated with his car’s rims to make this happen.

A Venn diagram of Venn diagrams:

Ali and Isabel are a nice break from my afternoon. The tireless twosome have got a popular blog running called Wear It My Way, where they chronicle the behind-the-scenes of their fashion gigs and globetrotting lifestyle.

I promise you Pia’s happy to see me. My long lost New York buddy is part of the team over at environmentally sustainable fashion house, Reformation.

Ha.

by bobbyhundreds
DRAI’S CRAZE
Last Wednesday night, The Hundreds and Diamond celebrated the release of the “Forever Summer” collaboration at Drai’s in Hollywood. Roll call: Kreayshawn, Trash Talk, Alex Spit, Chris Brown, P-Rod and Primitive, Hypebeast, David Beckham, CBG, Odd Future, Wiz Khalifa, and of course The Hundreds and Diamond family. Most of all, thanks to all our fans and supporters who made it out as well
These are all Natalia’s shots, she has more over on her blog, MEOW, and Rob has some good ones as well.










photos by Natalia Brutalia
by bobbyhundreds
TEAM WORK.
From hip-hop to skate, The Hundreds has got you covered…
Gilbere Forte:
Carlos Zarazua:
BLACK FRIDAY 2011.
Over the years, you’ve seen The Hundreds Black Friday sales shut down Fairfax and Rosewood, and as we’ve opened more stores around the country, the commotion’s only multiplied. This year we had 4 stores to give our customers a huge holiday break, 2 of ‘em right here in Los Angeles.
But first, here’s NA’s view of the inside of The Hundreds New York’s Black Friday:

and then up to San Francisco, where the line crawled so far down Post Street, Micah couldn’t even get it all in one shot:


And back here to L.A. First stop, this year’s sleeper surprise, The Hundreds Santa Monica:

Ben and I had a bet as to which Los Angeles shop would fare better. He had all his chips on THLA, but THSM creamed all 3 other stores with its hands tied behind its back. Easy. Thanks to all the THSM loyalists, and the smarter The Hundreds Black Friday shoppers who proved me right! lulz
One of the best collaborations The Hundreds has ever dealt:

Last time I saw this dude was at Arcade Fire:

Guy in the middle’s name is MELLOW. Chill, bruh.

This is my dude right here. The Cool Kid.

Surprisingly, 17 years old. Frightening.

Winner winner chicken dinner.

Etai means OUCH in Japanese.

The Hundreds Santa Monica – BROADWAY – Alley Cats:

“Yes mom, I’m on The Hundreds blog!”

Homegirl in the middle runs a blog called Thundercup.

Lalo with the 2nd-Gen The Hundreds x Diamond collaboration tee.

Kid on the left carries an unusual amount of cash on him. Did I just broadcast that?

Bonnie Hundreds and the top cat on Broadway: Nelson.

Now, 12 minutes away via emptied-out freeways and a clear Fairfax Ave., Streetwear Village is buzzing. Nick Diamond’s new store is set to open along with the Odd Future Pop-Up shop. Meanwhile, The Hundreds Los Angeles on Rosewood has been inundated with Black Friday shoppers all night long.


Gomez Warren IV back on hall monitor duty.

Somehow, Gomez gets random kids in line to perform pressure flips and 3-inch ollies for him in front of a crowd at 3am. The bullhorn and N-bombs may have something to do with it.

This is what’s going on inside THLA.

This is becoming a pattern.

by bobbyhundreds
THANK YOU.
Today, we here at The Hundreds are thankful for YOU, our fans, our customers, our supporters… the blog readers, the Twitter followers, the Facebook fans… We thank YOU, the guy who’s been down with us since 2003, the girl who’s wondering if we’ll ever bring TENS back, the bored internet browser who’s on this blog for the very first time reading this, the broken-hearted stalwart ynoT? fan club, the ones who’ve watched Scotty grow up from a teenage lawn gnome to the world’s first Jewish Satanist… The Hundreds is thankful that in a troubled half-decade of a spiraling economy, our brand is still thriving, still relevant, still affecting youth culture, and still able to live out its dreams while paying the rent. I want to personally thank all of you who religiously check the blog every morning. The upkeep on this thing is a lot harder than it appears, and sometimes while I’m sitting at my kitchen table at 2 in the morning staring at a blank screen, face melting all over my keyboard, pillows calling me from a warm bed, I can fail to recognize that you’re on the other side of the screen, giving me your time and attention, which is the most valuable thing in the world.
So, Thank You. To show our appreciation, our annual Black Friday sale continues at our 4 stores, beginning at midnight tonight. This is one of my favorite times of the year, where we get to meet the real diehards who are down for the cause and have trekked in from all ends of the earth to partake in The Hundreds’ feast. This year, Ben Hundreds will hold down THLA on Rosewood, but I will be over at The Hundreds Santa Monica, watching over our inaugural run at the sale (If you’re in L.A., smart, and remember how things wind up on Rosewood on Black Friday, you’ll head over to the westside. Trust me.). SF heads, say whatup to Micah, Quinn, Tons, and Bryan at The Hundreds San Francisco. And The Hundreds New York is an animal of its own. You’ve got NA, Mone, Justin, and the rest of the gang holding down the East Coast for The Hundreds.

by bobbyhundreds
THE HUNDREDS MAGAZINE : VOL. 03 / ISSUE: 01
Introducing the fifth installment of The Hundreds Magazine featuring Jessica Clark. This is our first ART / DESIGN / PHOTOGRAPHY issue, and covers creative personalities we admire like Ryan de la Hoz, Alysha Nett, and John Robinson, as well as a look at upcoming collaborations by The Hundreds, and a summary of our Fall and Winter 2011 lines.
And, for the first time ever, we are not only publishing The Hundreds Magazine online right here on our website, but we are also debuting it here before the print issue hits our accounts in the next couple weeks.
Without further ado… The Hundreds Magazine:
*Please make sure both your Flash and browser are updated to the latest versions to view the magazine properly.
**If your computer is made of plywood and needs to be wound up to get started, and you STILL can not view the embed, please click here
by bobbyhundreds
FOREVER SUMMER.
Debuting this Friday at The Hundreds NY, SF, SM, and Diamond Supply on Fairfax…
Introducing a project that started over 8 months ago. From a simple conversation between Nick and I regarding working together on something that would call back to the heyday of early Fairfax Streetwear: all-over print. But how could we do it tastefully, and how could we have it make sense?
Introducing the The Hundreds x Diamond collaboration collection, “Forever Summer.”














by bobbyhundreds







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