Monthly Archives: March 2009

1) I have a second blog now, and it’s over on Hypebeast.  This time, I’m in the good company of respectable icons and friends.. just to name a few, Eric (Giant Robot), Eddie (UNDFTD), Keith (HUF), Timmy (13th Witness), Ray (Mighty Healthy).. and a slew of other designers, artists, musicians, and personalities that are at the forefront of global street culture.  So far, my Hypebeast blog has provided a space for me to write about all the things that I’ve traditionally edited out of this blog (which is purposefully based on The Hundreds background and lifestyle, California Culture, and our perspective on streetwear/culture).  Plus, I’m also using it to expand on particular blog posts you’ll find here, .. I guess you could call it a Special Features section for the material you read on thehundreds.com.

2) Lady Gaga is actually happening.

3) See that miniature Japanese flag to the right?  If you click on it, you’ll hit our Japanese website.  Not only is the blog translated into Japanese, but you can find our Japanese stockists, and soon we’ll also have our Japanese online store up, specifically catered to our customers in the Land of the Rising Sun.  More region-specific versions of thehundreds.com are rolling out soon… SUGOI !

4) Twitter. Yes, for some reason, Ben and I both have one.  I kinda lose at it.. so I apologize in advance.
Mine.
Ben’s.
And if you’re still tapping Facebook, you can add yourself to the brand page, HERE.
Myspace what?

5) Vimeo sucks.

6) The Hundreds Footware’s Spring 2009 collection is now available in our ONLINE SHOP.

by bobbyhundreds

Spark.

Extra tartar sauce.

Our warehouse kingpin Vernon lays down some skeletal letters for a future graphic.  

Speaking of process, I was clearing out my desk yesterday and came across one of my old blackbooks. Caught this sketch right before it hit the wastebasket.  

…What eventually surmounted to the “MONKEYS” graphic from a year ago.

Random.  This is from Valentine’s Day. No-look shot out the car window. Better late then never.

by bobbyhundreds

This Thursday morning, The Hundreds Spring 2009 Delivery 2 hits THLA and THSF.  Here’s your first look at some of the pieces from this second season’s collection…

CIRCLE OF HATE. Illustrated by our man WHALEBONE.  My concept behind the graphic was driven by all the haters out there who, by wasting so much energy on their web of negativity, work against their own progress.  I’d be lying if I said I wasn’t somewhat satisfied by watching all the snakes defeat themselves through their attempts to keep others down.  Does that make me sound bitter?

Our Richies chinos were the surprise hit of the early Spring season, and now we’re back with some more non-denim, the UPPERDECK pants.  The cotton twill pants adorn front-paneled pockets with a small direct-embroidered Adam Bomb hit in the corner. 

SARAH.  A nice segue into the warmer months with a cotton/polyester yarn-dyed plaid short-sleeve button-up shirt.

SEAL.  A familiar, worn-in piece. The SEAL crewneck sweatshirt has a vintage sportswear feel, constructed of a broken-in 360 gm cotton fleece, with a raglan cut, ribbed side-gussets, distressed treatment, and screenprinted graphic.  

RESPOND. Our popular denim enters a second life with raw ring denim shorts.  Offered in 12.5oz cotton indigo and black with the signature JAGS chain-stitched on the back pocket and contrast stitching throughout.

Legendary 1980s-era T&C Surf artist Steve Nazar returns to TH with WELCOME TO THE JUNGLE, in which we had him whip up our own cast of characters to represent The Hundreds lifestyle..

Introducing (L-R, top to bottom) Rhino Loco, Fatty the Bear, Captain Handsome, Way Jose, Skunk, and Riot the Hyena.  

If they look familiar,… uh, it’s just pure coincidence.  

STASH.  400gm cotton fleece zip-up hooded sweatshirt. Offered in the following heathers with a crest snap pocket and screen-printed graphic on the back.

MEMORY.  An updated throwback to all the classic surf-themed striped tees from our youth.  200gm yarn-dyed engineer stripe t-shirt.

There he is.  CONNECT.  400gm cotton fleece zip-up hooded sweatshirt with a high-neck.  Screen-printed graphic over the kissing zipper, and I see our custom zipper-pull in there.

SWEETZER.  12.5oz stone-washed slim-fit The Hundreds denim with hand abrasions and color tinting.

COCOANUT.  This is one of my favorite graphic t-shirts in a while.. it’s an homage to the world famous Ambassador Hotel and it’s club, the Cocoanut Grove.  Both of which have been closed for decades, and unfortunately, demolished last year.  

The Cocoanut Grove was regarded as the most famous L.A. nightclub throughout the heyday of 20th Century Hollywood.  It was the first place where the gold Oscar award was presented, and the biggest movie stars and celebrities partied there  for decades.  

The Ambassador Hotel itself was a Los Angeles landmark.  The Charles Manson jury stayed there during the infamous trial.  Countless movies were filmed inside different areas of the hotel, including Anne Bancroft’s Mrs. Robinson seducing Dustin Hoffman in The Graduate (an allusion to another one of our shirts from the season), Forrest Gump, and Pretty Woman.   

But The Ambassador Hotel is most known for it’s Embassy Ballroom, the site where presidential candidate Robert F Kennedy was assassinated by Sirhan Sirhan in 1968.  

The shirt dons the Cocoanut Grove’s logo on the front, and the Ambassador’s emblem on the back.

by bobbyhundreds

Dave Choe‘s been writing me from the road. This time, China.  Something about Szechuan-style diarrhea, DMX, and why you got to watch out for white girls.  He’s working on a solo art show in Beijing, Death Blossom, which opens in 3 different spaces on April 4th.  If you’re in that neck of the world, you’d be doing your life a disservice if you didn’t check it out.  

Dave’s blog has some more previews of his upcoming gallery work. And a painting of a vagina cat.

by bobbyhundreds

This Friday, we will be celebrating 1 year in San Francisco with 3 limited THSF pieces.  The POST 1-YEAR t-shirt, Team snapback, and Adam Outline New Era 59/50 fitted cap are exclusive to The Hundreds San Francisco, dropping March 20th at 11am.

Plus, we will also be in town to celebrate with an in-store party at The Hundreds San Francisco. Come one, come all. 10pm-2am at 585 Post St. 21+ ONLY. And you must RSVP to get into this event!

by bobbyhundreds

That Diamond x The Hundreds collab tee we made (if you were lucky enough to get one) harkened back to the Good Ol’ Days, reminiscent of Rosewood life circa 2005.  And today, it kinda felt like that.  For a moment, anyways…

Blackberry storm:  Ben Hundreds, Controversy Chris, The Alex Formerly Known As Super Intern, Iron Mike on the nose manual.

Nick Diamond drove by. As did Crooks. Dagan. Caught a Vlad cameo.  Joey Suriel.

Speakin’ of back in the days, Chad Shoes is in L.A. His double birdies never die.

Son and Lee are from South Korea. Hardcore hankook TH fanatics.  They call Son “Sondreds” out in the Motherland.

Intern shadowboxing is the new fixed-gear.

Traffic on Rosewood.

Old’scool.

New’scool.

by bobbyhundreds

Jayne stopped through to show me her James Jean portrait that the artist did of her at Joe’s house not too long ago.  Applying mixed media, under 2 hours, on the fly.  The tradeoff was he got to draw her, she gets to keep it, as long as he can use it for his next book. Seems like a good deal to me.

Remember when we did a The Hundreds Chronicle on James Jean 3 years ago?  To bring you up to date, James is responsible for Prada’s recent, wildly successful campaign, and many of you may also recognize his work in the new Watchmen movie.  Alex McDowell asked the artist to do a Varga-esque Sally Jupiter (played by Carla Gugino) pin-up, which plays a prominent role in introducing the character. What’s cooler than that is that James has actually made the print available to buy online HERE.

Foreign Family, Chad and Yoshi (MR44), dropped off a scenic Los Angeles poster *nyuk*nyuk* and Vito’s blackbook, which they’ve kept hostage for, oh, about a year.

I made my way to Rosewood to check in on THLA.   

Rad setup.

Jon Hundreds styles.

Dom Kennedy scopes the Footware lineup.  

by bobbyhundreds

Dominick Deluca (Brooklyn Projects) is one of our oldest friends, tried and true. Why? That, I have yet to determine.

by bobbyhundreds

Earlier this morning, there was a gnarly shootout here in downtown L.A. on the corner of 4th and San Pedro, the culmination of a police chase in which an SUV driver was trying to run down people on the sidewalk, running into cop cars, and scrambling out of PIT maneuvers.  You can read the rest of the story HERE. Crazy.

by bobbyhundreds

In the past, I haven’t focused too much on all the fixed-gearness goin’ on around here, but the fact of the matter is that a good chunk of us have been fixie heads for years.  Like Iron Mike, Alex, Anti-Orange Pat, Scotty iLL, and even Tony ynoT? who you caught the other day straddling his pink stallion. I ride a fixed-gear sometimes, and by “sometimes,” I mean “three times.”  My thigh hurts.

Boss also rides his brake-less bike to work, and did a little show-and-tell this afternoon on his Frankensteincycle.  Pieced together from hand-me-down parts, this bike takes a lickin’ and keeps on tickin’.

And of course, the best part of this vid is that the biggest practical joker at The Hundreds HQ got pranked himself. Watch:

by bobbyhundreds