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The Hundreds is the world’s first social merchandising company. Now in its 10th year, the global brand is a 2-part lifestyle project that houses both a clothing line and online-magazine. Co-founded by Ben and Bobby Hundreds in 2003, both ends of The Hundreds incorporate our trademark attitude and personal perspective on street subculture, with an emphasis on people over product. The Hundreds apparel is inspired by LOS ANGELES LIFESTYLE / CALIFORNIA CULTURE and Southern California’s skateboarding, surf, punk, and hip-hop cultures. The design is reminiscent of 1980s surf-culture t-shirts, independent skateboard company apparel of the 1990s, and the advent of “streetwear” at the end of the millennium. The line is comprised of graphic t-shirts, denim, wovens, fleece, outerwear, headwear, and accessories. In late 2008, The Hundreds also launched a shoe program monikored The Hundreds Footwear. And in 2009, The Hundreds’ optical program, The Hundreds Eyewear, debuted to the public. Currently, The Hundreds is stocked in over 400 accounts in every major city of the world. This includes The Hundreds’ four flagship retail locations in the Fairfax District of Los Angeles, The Hundreds store in San Francisco’s Union Square, The Hundreds New York in SoHo, and The Hundreds Santa Monica. More than just an online magazine or clothing line, The Hundreds is a lifestyle project that remains personal and direct, reflective of the community and culture, and dedicated to its fanbase. The Hundreds is Huge

Store Locations

  • store-la03

    The Hundreds Los Angeles

    7909 Rosewood Ave.
    Los Angeles, CA 90048
    (310) 807-1754

    Hours:
    Monday – Saturday:
    11am – 7pm
    Sunday:
    12pm-6pm

    Visit Store Page
  • store-ny03

    The Hundreds New York

    96 Grand St.
    New York, NY 10013
    (646) 558-3114

    Hours:
    Monday – Saturday:
    11am – 7pm
    Sunday:
    12pm-6pm

    Visit Store Page
  • store-sf03

    The Hundreds San Francisco

    585 Post St.
    San Francisco, CA 94102
    (415) 817-9912

    Hours:
    Monday -Saturday:
    11am – 7pm
    Sunday:
    12pm-6pm

    Visit Store Page
  • bdwyBG

    The Hundreds Santa Monica

    416 Broadway
    Santa Monica, CA 90401
    (424) 268-3905

    Hours:
    Monday – Saturday:
    11am – 7pm
    Sunday:
    12pm-6pm

    Visit Store Page

Lookbook

The Hundreds Magazine